PPC Optimizer
Amazon ads that stop at break-even — automatically
Every bid suggestion starts from your settlement-true margin: the exact cost-per-click where a sale stops being profit. Above it, we never bid. Below it, we help you scale.
Where ad money actually leaks
- ✕Search terms with clicks and zero orders quietly burn thousands each month
- ✕Bids set by feel — nobody computes the break-even CPC per product
- ✕Great converters get no ad traffic while weak listings get boosted
- ✕"Attributed sales" hide whether ads created profit or just claimed organic sales
What SellerBlaze does about it
Wasted-spend blocker
Terms with enough clicks and zero orders surface daily — one click adds them as negatives directly in your campaigns.
Break-even bid math
conversion% × true profit per unit = the most a click may cost. Suggested start bids sit safely below it.
Scale-tier detection
Products that convert brilliantly but get no traffic — the exact place ad money multiplies. One click creates the campaign, keywords included.
Keyword intelligence
Your own converting search terms + Amazon’s recommendations + a 5-million-product market corpus, blended and de-duplicated.
✓ TACoS-first reporting
We report ad performance against total revenue (TACoS) — attribution-immune, so ads can’t take credit for sales they didn’t create.
Read the PPC waste-audit decision tree →Frequently asked questions
Will SellerBlaze change my campaigns without asking?+
No. Every write — negatives, new campaigns — is an explicit click today. Full autopilot ships behind a shadow-validation gate that proves the model on your data first.
Where do keyword suggestions come from?+
Three sources, ranked: search terms that already converted for you, Amazon’s own per-ASIN recommendations, and semantic matches from a 5M-product market corpus.
What is a break-even CPC?+
The click price at which a sale earns exactly zero: conversion rate × profit per unit. Bidding under it makes clicks profitable in expectation; over it, mathematically impossible.
Do you support Sponsored Products on Amazon India?+
Yes — Sponsored Products campaigns, search-term reports and campaign creation are live for Amazon.in sellers today.
Marketplace support — today, honestly labelled
One engine, two badges. Certified means reconciled against your real Amazon settlement files. Estimated means desk-built from Amazon's published fee schedules until enough settlement data proves it out — same dashboard, same automation, clearly labelled until it earns the checkmark.
Don't see your marketplace? Tell us where you sell and we'll prioritise certification there.
Stop the leak. Scale the winners.
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Everything else in the platform
Profit AnalyticsSettlement-true P&L
Every fee, every refund, every rupee reconciled against Amazon settlements — not estimates.
Explore →Listing Quality & A+Audit → Fix → Proof
Score every listing against real competitors, generate keyword-infused content and A+ pages, publish in one click.
Explore →COGS AutopilotCosts without spreadsheets
One question per product family, invoice OCR, instant estimates — 90%+ cost coverage in minutes.
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